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Wiley. Used - Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry. Wiley ISBN 0470689757 9780470689752 [GB]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. [Waltham Abbey, HERTS, United Kingdom] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Most items will be dispatched the same or the next working day. [Rossendale, LANCS, United Kingdom] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Most items will be dispatched the same or the next working day. [Rossendale, LANCS, United Kingdom] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. [Berlin, Germany] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. [Berlin, Germany] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons] Softcover All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. [Llandybie, United Kingdom] [Publication Year: 2010]
Wiley. Softcover. Brand New. International Edition - ISBN number and front cover may be different in rare cases but CONTENTS are same as the US edition. No shipping to PO BOX, APO, FPO addresses. Kindly provide day time phone number in order to ensure smooth delivery. Printed in black & white in English language. Territorial restrictions may be printed on the book. We may ship from Asian regions for inventory purpose. 100% Customer satisfaction guaranteed!" We use Fast Shipping via DHL/FEDEX/UPS Wiley ISBN 0470689757 9780470689752 [US]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780470689752 [Lincoln, United Kingdom] [Publication Year: 2010]
Wiley, Date: 2010. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780470689752 2010. Wiley ISBN 0470689757 9780470689752 [GB]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780470689752 [Lincoln, United Kingdom] [Publication Year: 2010]
John Wiley & Sons 2010 Trade paperback Good Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley & Sons, Incorporated, John] Softcover Used book that is in clean, average condition without any missing pages. [Mishawaka, IN, U.S.A.] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. [Goring-By-Sea, WS, United Kingdom] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley & Sons, Incorporated, John] Softcover Used book that is in clean, average condition without any missing pages. [Mishawaka, IN, U.S.A.] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. [Goring-By-Sea, WS, United Kingdom] [Publication Year: 2010]
John Wiley & Sons 2010 Paperback Very good All orders are dispatched within 1 working day from our UK warehouse. Established in 2004, we are dedicated to recycling unwanted books on behalf of a number of UK charities who benefit from added revenue through the sale of their books plus huge savings in waste disposal. No quibble refund if not completely satisfied.
Wiley & Sons, Incorporated, John. Used - Good. Used book that is in clean, average condition without any missing pages. Wiley & Sons, Incorporated, John ISBN 0470689757 9780470689752 [US]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. [Montgomery, IL, U.S.A.] [Publication Year: 2010]
David A. Aaker (University of California, Berkeley)
USD
22.75
WorldofBooks /ZVAB
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons Inc, United States, New York] Softcover Thetext is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new editionis amainstream text suitable for all business students studying strategy and marketing courses. Strategic Market Management: Global Perspectives is motivated by the strategic challenges created by the dynamic nature of markets. The premise is that all traditional strategic management tools either do not apply or need to be adapted to a more dynamic context. The unique aspects of the book are its inclusion of: A business strategy definition that includes product/market scope, value proposition, and assets and competences. A structured strategic analysis including a detailed customer, competitor, market, and environmental analysis leading to understanding of market dynamics that is supported by a summary flow diagram, a set of agendas to help start the process, and a set of planning forms. Concepts of strategic commitment, opportunism, and adaptability and how they can and should be blended together. Bases of a value proposition and strong brands. A strategy without a compelling value proposition will not be market driven or successful. Brand assets that will support a business strategy need to be developed. Creating synergetic marketing with silo organisations defined by products or countries. All organisations have multiple p ...
David A. Aaker (University of California, Berkeley)
USD
24.35
WorldofBooks /AbebooksUK
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons Inc, United States, New York] Softcover Thetext is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new editionis amainstream text suitable for all business students studying strategy and marketing courses. Strategic Market Management: Global Perspectives is motivated by the strategic challenges created by the dynamic nature of markets. The premise is that all traditional strategic management tools either do not apply or need to be adapted to a more dynamic context. The unique aspects of the book are its inclusion of: A business strategy definition that includes product/market scope, value proposition, and assets and competences. A structured strategic analysis including a detailed customer, competitor, market, and environmental analysis leading to understanding of market dynamics that is supported by a summary flow diagram, a set of agendas to help start the process, and a set of planning forms. Concepts of strategic commitment, opportunism, and adaptability and how they can and should be blended together. Bases of a value proposition and strong brands. A strategy without a compelling value proposition will not be market driven or successful. Brand assets that will support a business strategy need to be developed. Creating synergetic marketing with silo organisations defined by products or countries. All organisations have multiple p ...
Wiley 2010 Trade paperback This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 700grams, ISBN: 9780470689752.
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley] Softcover New. Fast Shipping and good customer service [Fayetteville, TX, U.S.A.] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons] Softcover David A. Aakeris Professor Emeritus at the Haas School of Business, University of California, Berkeley. He has been awarded four career awards including the1996 Paul D. Converse Award for outstanding contributions the development of marketing. He is the cre. [Greven, Germany] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley and Sons Inc] Softcover New Book. Shipped from UK. Established seller since 2000. [Fairford, GLOS, United Kingdom] [Publication Year: 2010]
Paperback / softback. New. The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses. ISBN 0470689757 9780470689752 [GB]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons] Softcover David A. Aakeris Professor Emeritus at the Haas School of Business, University of California, Berkeley. He has been awarded four career awards including the1996 Paul D. Converse Award for outstanding contributions the development of marketing. He is the cre. [Greven, Germany] [Publication Year: 2010]
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: Wiley John + Sons] Softcover Idioma/Language: Inglés. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla. [Malaga, Spain] [Publication Year: 2010]
John Wiley & Sons Inc 3/26/2010 12: 00: 00 AM Softcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
ISBN10: 0470689757, ISBN13: 9780470689752, [publisher: John Wiley & Sons Inc Mär 2010] Softcover Neuware - The book is a European adaptation of our current US book: Strategic Market Management, 9th edition by David Aaker. The new edition text will be a mainstream text suitable for all business students studying strategy and marketing courses in the UK and Europe. It will take into account the substantive changes made by David Aaker in the 8th and 9th edition of the US textbook. The major differences in these and the 7th edition of the US book which, was the basis of the first European adaptation are the coverage of branding and greater emphasis of innovation. These were both added into the first European edition. New topics will be identified that are not covered that should be for example the financial aspects of marketing. The new edition will also include revised and updated European case material.A global perspective is an essential aspect of the new edition. This reflects the lived experience of the student reader but also their likely professional challenges. This will be achieved by the use of examples and vignettes. The previous European edition was entirely re-populated with new examples. For the new edition, new examples will be employed to drive the global ambition and to respond to the substantive changes of the 8th and 9th US editions. [Einbeck, Germany] [Publication Year: 2010] ...
DISCLOSURE:
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission at no extra cost to you. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network, Amazon and Alibris.