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ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas and McIntyre (2013) Ltd.] Softcover Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. [Reno, NV, U.S.A.] [Publication Year: 2008]
Douglas and McIntyre (2013) Ltd., Date: 2008. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed. 2008. Douglas and McIntyre (2013) Ltd. ISBN 1553652754 9781553652755 [US]
Douglas and McIntyre (2013) Ltd. Used - Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Douglas and McIntyre (2013) Ltd ISBN 1553652754 9781553652755 [US]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas & McIntyre] Softcover Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. [Hawthorne, CA, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas & McIntyre] Softcover signs of little wear on the cover. [Bensalem, PA, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas & McIntyre] Softcover Like New condition. Great condition, but not exactly fully crisp. The book may have been opened and read, but there are no defects to the book, jacket or pages. [Tucson, AZ, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas & McIntyre] Softcover Book is in NEW condition. [Hawthorne, CA, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Douglas & McIntyre] Softcover New! This book is in the same immaculate condition as when it was published [Tucson, AZ, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Greystone Books,Canada] Softcover New Book. Shipped from UK. Established seller since 2000. [Wood Dale, IL, U.S.A.] [Publication Year: 2008]
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Greystone Books,Canada] Softcover Paperback. A stylish, provocative look at the tremendous-often invisible-success of Canada's greatest brands. Ikonica is the first exploration of Canada's rich and unique brand heritage. Authors Jeannette Hanna and Alan Middleton shed light on the evolution of our country's best-known brands, from the Hudson's Bay Company to Blackberry. This visually stunning tour of Canada's branding environment highlights the prime movers, the triumphs and the failures. Both Hanna and Middleton draw on years of experience as brand strategists to offer an inside look at the major players in Canadian branding, from global success stories like the Four Seasons Hotels to domestic upstarts like WestJet. The heart of the book is more than thirty interviews with a "who's who" of major business and cultural figures including Paul House (Tim Hortons), Robert Milton (Air Canada), Fred Schaeffer (McCain) and William Thorsell (Royal Ontario Museum). The authors' provocative analysis shows what it takes for Canadian brands to punch above their weight in the global marketplace. From Roots to Rogers, Tim Hortons to Cirque du Soleil, "Ikonica" is a witty, thoughtful tour of the prime movers, triumphs, and flops of Canada's complex "brandscape." The first book to explore the country's rich and unique brand heritage as well as emerging tre ...
ISBN10: 1553652754, ISBN13: 9781553652755, [publisher: Greystone Books,Canada] Softcover Paperback. A stylish, provocative look at the tremendous-often invisible-success of Canada's greatest brands. Ikonica is the first exploration of Canada's rich and unique brand heritage. Authors Jeannette Hanna and Alan Middleton shed light on the evolution of our country's best-known brands, from the Hudson's Bay Company to Blackberry. This visually stunning tour of Canada's branding environment highlights the prime movers, the triumphs and the failures. Both Hanna and Middleton draw on years of experience as brand strategists to offer an inside look at the major players in Canadian branding, from global success stories like the Four Seasons Hotels to domestic upstarts like WestJet. The heart of the book is more than thirty interviews with a "who's who" of major business and cultural figures including Paul House (Tim Hortons), Robert Milton (Air Canada), Fred Schaeffer (McCain) and William Thorsell (Royal Ontario Museum). The authors' provocative analysis shows what it takes for Canadian brands to punch above their weight in the global marketplace. From Roots to Rogers, Tim Hortons to Cirque du Soleil, "Ikonica" is a witty, thoughtful tour of the prime movers, triumphs, and flops of Canada's complex "brandscape." The first book to explore the country's rich and unique brand heritage as well as emerging tre ...
DISCLOSURE:
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission at no extra cost to you. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network, Amazon and Alibris.
