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Discovery-Based Retail
Philip H. Mitchell
Published by Bascom Hill Publishing Group, 2008
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About the Book
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SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. Seller Inventory # 2-097984679x-G
About this title:
Synopsis: Your retail business is a puzzle -- how well do you know the individual pieces? Philip Mitchell's proven methodology will help you discover everything you need to know about your store, your customers, and your competitors to improve profitability and maintain a competitive edge in the age of the big-box retailers.
Entertaining and deeply authoritative, Discovery-Based Retail provides methodology and tools that will not only help you embrace change, but greet it with hard data in hand -- everything you need to know about your store, your customers, and your competitors.
In Discovery-Based Retail, you'll learn how to:
- Profile and target your ideal customer
- Improve customer service
- Transform your store's price image
- Increase department productivity
- Evaluate traffic flow through your store's sales space
- And, much more!
About the Author: Philip Mitchell lives in Atchison, Kansas.
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Bibliographic Details
Title: Discovery-Based Retail
Publisher: Bascom Hill Publishing Group
Publication Date: 2008
Binding: Soft cover
Condition: Good
Book Type: book