Laurence King Publishing, Date: 2015. 2nd Edition . Soft cover. Very Good. All of our books without an ISBN number (normally pre-1970 in date) are described individually in detail. Books with an ISBN number (this one included) are all offered for sale in a reasonable condition or better: some may be in very good, near fine, or fine condition. If the condition is critical to your decision to purchase, then please contact us and we will let you know our view of its condition. If the book is very heavy, we may need to contact you before completion of purchase to advise you of extra postage costs. 2015. Laurence King Publishing ISBN 1780675666 9781780675664 [GB]

Paperback. Very Good. ISBN 1780675666 9781780675664 [GB]

Laurence King Publishing. 2. Very Good. Very Good. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported Laurence King Publishing ISBN 1780675666 9781780675664 [US]

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ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover New Book. Shipped from UK. Established seller since 2000.
[Fairford, GLOS, United Kingdom] [Publication Year: 2015]

Laurence King Publishing 1/17/2015 12: 08: 00 AM 2 Softcover New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover New Book. Shipped from UK. Established seller since 2000.
[Wood Dale, IL, U.S.A.] [Publication Year: 2015]

Laurence King Publishing 1/17/2015 12: 08: 00 AM 2 Softcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing Aug 2015] Softcover Neuware - Ein Leitfaden zu Marketing und Branding in der Mode, von der Erstellung eines Kundenprofils bis zur Entwicklung der Markenidentität. Das Buch erklärt die Konzepte und zeigt, wie sie von der Haute Couture bis zum Massenmarkt, angewendet werden. Es werden alle Werkzeuge des modernen Marketings besprochen, von Modemessen über virales Marketing bis zu Online-Strategien.
[Einbeck, Germany] [Publication Year: 2015]
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UsedVeryGood. Minor shelf wear ISBN 1780675666 9781780675664 [US]

UsedVeryGood. signs of little wear on the cover. ISBN 1780675666 9781780675664 [US]

UsedLikeNew. Remainder mark ISBN 1780675666 9781780675664 [US]

UsedLikeNew. Remainder mark ISBN 1780675666 9781780675664 [US]

New. . ISBN 1780675666 9781780675664 [US]

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. ISBN 1780675666 9781780675664 [US]

Laurence King Publishing. New. Date: 2015. Paperback. 1780675666 .*** FREE UPGRADE to Courier/Priority Shipping Upon Request *** - *** IN STOCK AND IMMEDIATELY AVAILABLE FOR SHIPMENT - IN STOCK AND IMMEDIATELY AVAILABLE FOR SHIPMENT - Flawless copy, like new, pristine, never opened - -- with a bonus offer-- . 2015. Laurence King Publishing ISBN 1780675666 9781780675664 [US]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing, London] Softcover Paperback. Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development. Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies.Using examples and case studies drawn from a broad range of fashion, textile and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns. The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry. A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global ...