Laurence King Publishing 2015 paperback New

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover Like New
[Redhill, SURRE, United Kingdom] [Publication Year: 2015]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover Buy for Great customer experience
[Houston, TX, U.S.A.] [Publication Year: 2015]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing, London] Softcover Paperback. Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies.Using examples and case studies drawn from a broad range of fashion, textile and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns. The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry. A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
[Truganina, VIC, Australia] [Publication Year: ...
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Laurence King Publishing 2015 Softcover New 2nd edition. 240 pages. 10.12x7.64x0.75 inches.

Laurence King Publishing 2015 Paperback New

New. . ISBN 1780675666 9781780675664 [US]

New. . ISBN 1780675666 9781780675664 [US]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover Remainder mark
[Bensalem, PA, U.S.A.] [Publication Year: 2015]

UsedLikeNew. Remainder mark ISBN 1780675666 9781780675664 [US]

Laurence King Publishing 2015 Paperback New A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. Num Pages: 240 pages, 300 colour illustrations. BIC Classification: JFCK; KJS; KNSX. Category: (G) General (US: Trade). Dimension: 259 x 192 x 18. Weight in Grams: 864. 2015. 2nd Edition. Paperback.....We ship daily from our Bookshop.

Laurence King Publishing 2015 Paperback Very good Signs of little wear on the cover.

UsedVeryGood. Minor shelf wear ISBN 1780675666 9781780675664 [US]

UsedVeryGood. signs of little wear on the cover. ISBN 1780675666 9781780675664 [US]

Laurence King Publishing 2015 PAPERBACK New P 240.

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover &Uumlber den AutorrnrnHarriet Posner is Course Leader for fashion communication and promotion at Norwich University of the Arts. After graduating from Central Saint Martins, University of the Arts, London, she established her own knitwear label.
[Greven, Germany] [Publication Year: 2015]
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Laurence King Publishing 1/17/2015 12: 08: 00 AM 2 Softcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing Aug 2015] Softcover Neuware - Ein Leitfaden zu Marketing und Branding in der Mode, von der Erstellung eines Kundenprofils bis zur Entwicklung der Markenidentität. Das Buch erklärt die Konzepte und zeigt, wie sie von der Haute Couture bis zum Massenmarkt, angewendet werden. Es werden alle Werkzeuge des modernen Marketings besprochen, von Modemessen über virales Marketing bis zu Online-Strategien.
[Einbeck, Germany] [Publication Year: 2015]
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Laurence King Publishing 2017 Paperback This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1450grams, ISBN: 9781780675664.

Laurence King Publishing, Date: 2015. Paperback. New. 2nd edition. 240 pages. 10.12x7.64x0.75 inches. 2015. Laurence King Publishing ISBN 1780675666 9781780675664 [GB]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover pp. 240
[New York, NY, U.S.A.] [Publication Year: 2015]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover pp. 240
[Hounslow, United Kingdom] [Publication Year: 2015]

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing, London] Softcover Paperback. Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development. Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies.Using examples and case studies drawn from a broad range of fashion, textile and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns. The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry. A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global ...
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London Laurence King Publishing 2015 Paperback Mumau, Patricia New. With printed dust jacket. Includes illustrations. Intended for professional and scholarly audience.

ISBN10: 1780675666, ISBN13: 9781780675664, [publisher: Laurence King Publishing] Softcover New Book. Shipped from UK. Established seller since 2000.
[Wood Dale, IL, U.S.A.] [Publication Year: 2015]