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A thing long expected takes the form of the unexpected when at last it comes.
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
author size: 16
USD
5.00
price size: 16
JDH Lawton OK via Alibris /Alibris
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New York Routledge 2011 Trade paperback Very good. Ex-library. Trade paperback (US). Glued binding. 314 p. Contains: Unspecified, Line drawings, black & white, Tables, black & white, Figures. Audience: General/trade. Consumer behavior knowledge for effective sports and event marketing 0 reviews Authors: Lynn R. Kahle (Editor), Angeline G. Close (Editor) Summary: The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophisticated marketing thinking and applications to these topics. This book deals with the professional development in the sense that sports marketing can be viewed as an application of consumer behavior research Print Book, English, 2011 Edition: View all formats and editions Publisher: Routledge, New York, 2011 Physical Description: xxxiv, 314 pages: illustrations; 23 cm ISBN: 9780415873574, 9780415873581, 0415873576, 0415873584 OCLC Number / Unique Identifier: 548660415 Subjects: Communication en marketing Communication in marketing Consommateurs Comportement Consumer behavior Consumers E¿ve¿nements spe¿ciaux Marketing Marketing Marketing (General) Marketing (algemeen) Special events Marketing Sport Sports Marketing communicatie communication consumentengedrag consumer behaviour efficiency marketing publieksevenementen spectator events sport Contents: Foreword: "Consumers: alpha and omega of marketing" / Stephen A. Greyser Introduction: The study of sports and events consumer behavior / Jesse Kin ...
Routledge. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Routledge ISBN 0415873584 9780415873581 [GB]
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Routledge] Softcover First Edition Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. [Dunfermline, United Kingdom] [Publication Year: 2010]
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
17.18
SurplusTextSeller via Alibris /Alibris
Routledge 2010 Trade paperback Good Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Routledge] Softcover Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). [Columbia, MO, U.S.A.] [Publication Year: 2010]
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Routledge, U.S.A.] Softcover Light wear to covers. Four pinpoint sized marks on top-edge. Binding tight and text clean. [Eugene, OR, U.S.A.] [Publication Year: 2011]
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
45.43
GreatBookPrices via Alibris /Alibris
Oxford Routledge 2010 Trade paperback Good. Trade paperback (US). Glued binding. 348 p. Contains: Unspecified, Line drawings, black & white, Tables, black & white, Figures. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
47.48
GreatBookPricesLB2 via Alibris /Alibris
Oxford Routledge 2010 Trade paperback Good. Trade paperback (US). Glued binding. 348 p. Contains: Unspecified, Line drawings, black & white, Tables, black & white, Figures. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
48.59
GreatBookPrices- via Alibris /Alibris
Oxford Routledge 2010 Trade paperback Good. Trade paperback (US). Glued binding. 348 p. Contains: Unspecified, Line drawings, black & white, Tables, black & white, Figures. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Routledge] Softcover May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. [Columbia, MD, U.S.A.] [Publication Year: 2010]
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
58.32
GreatBookPricesUK5 via Alibris /Alibris
Oxford Routledge 2010 Trade paperback Good. Trade paperback (US). Glued binding. 348 p. Contains: Unspecified, Line drawings, black & white, Tables, black & white, Figures. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Taylor & Francis 2010-10-25, New York |London] Softcover Language: ENG [London, United Kingdom] [Publication Year: 2010]
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Taylor & Francis 2010-10-25, New York |London] Softcover Language: ENG [London, United Kingdom] [Publication Year: 2010]
New. The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophisticated marketing thinking and applications to these topics. This book deals with the professional development in the sense that sports marketing can be viewed as an application of consumer behavior research. Readers will learn about new opportunities in using consumer behavior knowledge effectively in the areas of: influencing behaviors in society and sports; building relationships with consumers through sports and events; and providing services to consumers through sport and event sponsorships. This book, by a superb group of authors, includes comprehensive reviews, innovative conceptual pieces, empirical research and rigorous attention to data. ISBN 0415873584 9780415873581 [GB]
New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The Consumer Behavior Knowledge for Effective Sports and Event Marketing. ISBN 0415873584 9780415873581 [GB]
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Taylor & Francis Ltd] Softcover New copy - Usually dispatched within 4 working days. [Southport, United Kingdom] [Publication Year: 2010]
Taylor & Francis 9/22/2010 12: 00: 00 AM 1 Softcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Paperback / softback. New. Helps readers learn about new opportunities in using consumer behavior knowledge effectively in the areas of: influencing behaviors in society and sports; building relationships with consumers through sports and events; and providing services to consumers through sport and event sponsorships. This book also includes comprehensive reviews. ISBN 0415873584 9780415873581 [GB]
ISBN10: 0415873584, ISBN13: 9780415873581, [publisher: Routledge] Softcover May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers. [Castle Donington, DERBY, United Kingdom] [Publication Year: 2010]
Kahle, Lynn R (Editor), and Close, Angeline G (Editor)
USD
134.93
Bonita via Alibris /Alibris
Routledge 2010 paperback New
DISCLOSURE:
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission at no extra cost to you. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network, Amazon and Alibris.