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ISBN10: 1605667927, ISBN13: 9781605667928, [publisher: Information Science Reference] Hardcover New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. [Irving, TX, U.S.A.] [Publication Year: 2010]
Eastin, Matthew S, Dr. (Editor), and Daugherty, Terry (Editor), and Burns, Neal M (Editor)
USD
266.73
Alibris /Alibris
Hershey Information Science Reference 2010 Hard cover New. Glued binding. Cloth over boards. 772 p. Contains: Tables, black & white, Figures. Handbook of Research On....
Eastin, Matthew S, Dr. (Editor), and Daugherty, Terry (Editor), and Burns, Neal M (Editor)
USD
298.67
Books2anywhere via Alibris /Alibris
IGI Global 8/30/2010 12: 00: 00 AM Hardcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Eastin, Matthew S, Dr. (Editor), and Daugherty, Terry (Editor), and Burns, Neal M (Editor)
USD
316.72
Paperbackshop International via Alibris /Alibris
IGI Global 8/30/2010 12: 00: 00 AM Hardcover PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Hard Cover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The Handbook of Research on Digital Media and Advertising: User Generated Content Consumption. ISBN 1605667927 9781605667928 [GB]
ISBN10: 1605667927, ISBN13: 9781605667928, [publisher: Information Science Reference] Hardcover nach der Bestellung gedruckt Neuware - Printed after ordering - Media professionals today are facing numerous changes within mass media that will continue to impact the creation and delivery of persuasive messages. The Handbook of Research on Digital Media and Advertising: User Generated Content Consumption bridges the gap between professional and academic perceptions of advertising in new media environments through defining the evolution of consumerism within the context of media change. Containing findings from international experts, this Handbook of Research provides coverage of practical issues related to consumer power shifts, economic issues related to media exposure, and definitions to understand the dynamics involved with consumerism. [Einbeck, Germany] [Publication Year: 2010]
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