ISBN10: 0124166903, ISBN13: 9780124166905, [publisher: Elsevier Science & Technology] Softcover . 2014. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
[Olney, MD, U.S.A.] [Publication Year: 2014]

Morgan Kaufmann Publishers 2014 Trade paperback New . 2014. 1st Edition. Paperback.....We ship daily from our Bookshop.

ISBN10: 0124166903, ISBN13: 9780124166905, [publisher: Elsevier Science & Technology Mär 2014] Softcover Neuware - Freemium Economics presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. Your freemium product generates vast volumes of data, but using that data to maximize conversion, boost retention, and deliver revenue can be challenging if you don't fully understand the impact that small changes can have on revenue. In this book, author Eric Seufert provides clear guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model. Freemium Economics de-mystifies the freemium model through an exploration of its core, data-oriented tenets, so that you can apply it methodically rather than hoping that conversion and revenue will naturally follow product launch. Learn how to apply data science and big data principles in freemium product design and development to maximize conversion, boost retention, and deliver revenue Gain a broad introduction to the conceptual economic pillars of freemium and a complete understanding of the unique approaches needed to acquire users and convert them from free to paying customers Get practical tips and analytical guidance to successfully implement the freemium model Understand the metrics and infrastructure required to ...
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Paperback / softback. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. This book provides guidelines for ISBN 0124166903 9780124166905 [GB]

ISBN10: 0124166903, ISBN13: 9780124166905, [publisher: Elsevier Science & Technology Mär 2014] Softcover Neuware - Freemium Economics presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. Your freemium product generates vast volumes of data, but using that data to maximize conversion, boost retention, and deliver revenue can be challenging if you don't fully understand the impact that small changes can have on revenue. In this book, author Eric Seufert provides clear guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model. Freemium Economics de-mystifies the freemium model through an exploration of its core, data-oriented tenets, so that you can apply it methodically rather than hoping that conversion and revenue will naturally follow product launch. Learn how to apply data science and big data principles in freemium product design and development to maximize conversion, boost retention, and deliver revenue Gain a broad introduction to the conceptual economic pillars of freemium and a complete understanding of the unique approaches needed to acquire users and convert them from free to paying customers Get practical tips and analytical guidance to successfully implement the freemium model Understand the metrics and infrastructure required to ...
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New. Never used book ISBN 0124166903 9780124166905 [TH]

ISBN10: 0124166903, ISBN13: 9780124166905, [publisher: Morgan Kaufmann 2014-01-27] Softcover
[Wallingford, United Kingdom] [Publication Year: 2014]