Kogan Page, Date: 2007. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:9780749447625 2007. Kogan Page ISBN 0749447621 9780749447625 [GB]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
[Goring-By-Sea, WS, United Kingdom] [Publication Year: 2007]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
[Goring-By-Sea, WS, United Kingdom] [Publication Year: 2007]

Kogan Page 2007 Trade paperback This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780749447625.

Kogan Page, Date: 2007-03-10. Paperback. New. 2007. Kogan Page ISBN 0749447621 9780749447625 [US]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting.
[Hawthorne, CA, U.S.A.] [Publication Year: 2007]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
[Montgomery, IL, U.S.A.] [Publication Year: 2007]

London Kogan Page 2007 Trade paperback New. Trade paperback (US). Glued binding. 320 p. Contains: Unspecified.

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover
[Castle Donington, DERBY, United Kingdom] [Publication Year: 2007]
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ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover
[Dallas, TX, U.S.A.] [Publication Year: 2007]

Kogan Page Ltd, Date: 2007. Paperback. New. illustrated edition. 244 pages. 9.25x6.00x0.75 inches. 2007. Kogan Page Ltd ISBN 0749447621 9780749447625 [GB]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page 3/10/2007] Softcover Creating Passion Brands: How to Build Emotional Brand Connection with Customers 0.96
[Grand Rapids, MI, U.S.A.] [Publication Year: 2007]
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ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover New! This book is in the same immaculate condition as when it was published
[Tucson, AZ, U.S.A.] [Publication Year: 2007]

Kogan Page Ltd, Date: 2007. Paperback. New. illustrated edition. 244 pages. 9.25x6.00x0.75 inches. 2007. Kogan Page Ltd ISBN 0749447621 9780749447625 [GB]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page Ltd] Softcover illustrated edition. 244 pages. 9.25x6.00x0.75 inches. In Stock.
[Exeter, United Kingdom] [Publication Year: 2007]

Paperback / softback. New. Drawing on the latest research from Millward Brown, explore how businesses can profit from building an emotional brand connection with consumers. ISBN 0749447621 9780749447625 [GB]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover
[Miami, FL, U.S.A.] [Publication Year: 2007]

London Kogan Page 2007 Trade paperback New. Trade paperback (US). Glued binding. 320 p. Contains: Unspecified.

Kogan Page 2007 Trade paperback New 2007. Paperback. Faced with crowded markets, and flat growth, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, this book shows how belief-led brands like Google, Innocent have outstripped the growth of their peers by igniting passion among employees and consumers alike. Num Pages: 320 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 155 x 17. Weight in Grams: 467......We ship daily from our Bookshop.

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page Ltd, London] Softcover Paperback. At the core of this book is an inspiring ideal: that for both commercial and social reasons, brands need the courage to stand for something, rather than responding to the latest consumer whim. Faced with crowded markets, flat growth and growing consumer cynicism, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, the authors show how belief-led brands like Google, Innocent, Zara and Camper have outstripped the growth of their peers by igniting passion among employees and consumers alike. They are passion brands and show the way forward for marketing in the 21st century. Drawing on the very latest academic research and Millward Brown's unique global research into brand value, the authors reveal a systematic approach to the business of creating passion brands from existing brands. Always vivid, often contentious, Creating Passion Brands shows what really counts at the heart of branding today. Drawing on the latest research from Millward Brown, explore how businesses can profit from building an emotional brand connection with consumers. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
[Stevenage, United Kingdom] [Publication Year: 2007]

ISBN10: 0749447621, ISBN13: 9780749447625, [publisher: Kogan Page] Softcover nach der Bestellung gedruckt Neuware - Printed after ordering - At the core of this book is an inspiring ideal: that for both commercial and social reasons, brands need the courage to stand for something, rather than responding to the latest consumer whim.Faced with crowded markets, flat growth and growing consumer cynicism, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, the authors show how belief-led brands like Google, Innocent, Zara and Camper have outstripped the growth of their peers by igniting passion among employees and consumers alike. They are passion brands and show the way forward for marketing in the 21st century.Drawing on the very latest academic research and Millward Brown's unique global research into brand value, the authors reveal a systematic approach to the business of creating passion brands from existing brands. Always vivid, often contentious, Creating Passion Brands shows what really counts at the heart of branding today.
[Einbeck, Germany] [Publication Year: 2007]
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