ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: John Wiley and Sons Ltd, United States, Hoboken] Softcover Whenever we pick up a newspaper or magazine, turn on the television or look at the heardings on roadsides, we are confronted with advertisements. These do more than simply sell a product - they work in subtle ways to persuade us to accept the way of life and pattern of our needs that they depict. This book is a revealing study of the strategies of persuasion advertisers use and of the crucial underlying assupmtions advertising makes. Focusing on magazien and newspaper advertising, the authors illustrate the reange of linguistic and visual techniques advertisers use to achieve emphasis and special effects. They consider how advertisements single out specific audiences for their address, and reveal the ways in which the advertiser preys on beliefs about sex roles and prejudices about social groups. The Language of Advertising is not a book which simply presents the results of an analysis of modern advertising. It seeks throughout to equip the reader with the techniques for his or her own examination of advertising ideology and of the social functions of advertising today. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.
[Goring-By-Sea, WS, United Kingdom] [Publication Year: 1985]

Wiley-Blackwell, Date: 1991. Paperback. Good. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed. 1991. Wiley-Blackwell ISBN 0631127437 9780631127437 [US]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 0.65
[Dallas, TX, U.S.A.] [Publication Year: 1991]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.65
[AUSTELL, GA, U.S.A.] [Publication Year: 1991]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: John Wiley and Sons Ltd] Softcover New copy - Usually dispatched within 4 working days. Whenever we pick up a newspaper or magazine, turn on the television or look at the heardings on roadsides, we are confronted with advertisements. These do more than simply sell a product - they work in subtle ways to persuade us to accept the way of life and pattern of our needs that they depict.
[Southport, United Kingdom] [Publication Year: 1991]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: John Wiley & Sons] Softcover First Edition Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
[Columbia, MO, U.S.A.] [Publication Year: 1985]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover
[Skokie, IL, U.S.A.] [Publication Year: 1991]

Blackwell Pub, Date: 1985. Paperback. New. 182 pages. 9.25x6.25x0.50 inches. 1985. Blackwell Pub ISBN 0631127437 9780631127437 [GB]

Blackwell Pub 1985 Softcover New 182 pages. 9.25x6.25x0.50 inches.

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: John Wiley and Sons] Softcover Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.
[Gloucester, GLOS, United Kingdom] [Publication Year: 1985]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
[Berlin, Germany] [Publication Year: 1991]

Wiley-Blackwell 1991 Trade paperback New Whenever we pick up a newspaper or magazine, turn on the television or look at the heardings on roadsides, we are confronted with advertisements. These do more than simply sell a product-they work in subtle ways to persuade us to accept the way of life and pattern of our needs that they depict. Num Pages: 182 pages, illustrations. BIC Classification: KNTY. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 151 x 13. Weight in Grams: 308. 1985. Paperback.....We ship daily from our Bookshop.

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: John Wiley and Sons Ltd] Softcover Whenever we pick up a newspaper or magazine, turn on the television or look at the heardings on roadsides, we are confronted with advertisements. These do more than simply sell a product - they work in subtle ways to persuade us to accept the way of life and pattern of our needs that they depict. Num Pages: 182 pages, illustrations. BIC Classification: KNTY. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 151 x 13. Weight in Grams: 308. . 1985. Paperback. . . . .
[Galway, GY, Ireland] [Publication Year: 1985]

Wiley-Blackwell 1991-01-08 Paperback New Size: 8x5x0; New. In shrink wrap. Looks like an interesting title!

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover
[Castle Donington, DERBY, United Kingdom] [Publication Year: 1991]
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Blackwell, Date: 1985. Paperback. Good. 1985. Blackwell ISBN 0631127437 9780631127437 [US]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover
[Milano, MI, Italy] [Publication Year: 1991]

UsedGood. ISBN 0631127437 9780631127437 [US]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley-Blackwell] Softcover Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within
[Amherst, NY, U.S.A.] [Publication Year: 1991]

Chichester Wiley 1991 Trade paperback New in new dust jacket.

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley 1985-04-11, Chichester] Softcover Language: ENG
[London, United Kingdom] [Publication Year: 1985]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley & Sons, Incorporated, John] Softcover Used book that is in clean, average condition without any missing pages.
[Mishawaka, IN, U.S.A.] [Publication Year: 1991]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: Wiley & Sons, Incorporated, John] Softcover Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
[Dunfermline, United Kingdom] [Publication Year: 1991]

Wiley & Sons, Incorporated, John. Used - Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Wiley & Sons, Incorporated, John ISBN 0631127437 9780631127437 [GB]

ISBN10: 0631127437, ISBN13: 9780631127437, [publisher: - -] Softcover This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
[Reading, United Kingdom] [Publication Year: 1991]